Rams 3rd Annual Jamboree – Inglewood Sports Page

Rams Host Third Annual Girls’ Flag Jamboree, Showcasing Growth of High School Flag Football

The Los Angeles Rams co-hosted their third annual Girls’ Flag Jamboree presented by Bridgestone on Saturday, September 13, bringing together nearly 3,000 high school athletes from 130 schools across Southern California. The all-day event at the UCLA Wallis Annenberg Stadium, celebrated the rapid rise of girls’ flag football since the sport was officially sanctioned by the California Interscholastic Federation in 2023.

The jamboree featured a full slate of competitions, including jamboree-style games, tug-of-war tournaments, and interactive activities in the Vendor Village. Athletes and their families engaged with partners such as Bridgestone, Invisalign, NCAA, USA Football, and GameBreaker, while the Rams Football Academy offered skill demonstrations. A “Women in Business” panel highlighted professional opportunities beyond the playing field, underscoring the event’s emphasis on leadership and empowerment.

Expanding Opportunities for Girls in Sport
The Rams, along with title sponsor Bridgestone, framed the jamboree as part of a broader mission to increase access to sports for young women. “Flag football builds character, confidence, and community,” said a Rams spokesperson in a statement circulated on social media. “We want to ensure every girl who wants to play has a pathway.”

Since sanctioning, the Rams have reached nearly 15,000 athletes across 600 schools, contributing more than $1 million to program development. Social media posts from student-athletes and parents throughout the day showed teams in matching uniforms trading high-fives after close games, with hashtags such as #GirlsFlagFootball and #RamsHouse trending locally by the afternoon.

Road to the Olympics
The jamboree also carried special significance as Los Angeles prepares to host the 2028 Olympic Games, where flag football will make its debut as an official sport. Rams officials said the event was designed not only to celebrate the high school season but to help build pipelines for future Olympic hopefuls.

“Southern California girls could be competing for gold on home soil in just a few years,” one attendee wrote on X (formerly Twitter). “The Rams are planting the seeds right now.”

Beverly Hills High Makes Its Mark.
I found myself embedded with one of the newer programs taking the field in their first appearance in the intramural games. They are the Beverly Hills High School Lady Normans. Back for their second season is coach Rucker, who formerly coached their cross country team. Their varsity squad, composed mainly of juniors and anchored by junior quarterback Krishelle E., faced tough competition in their jamboree debut. Despite narrow losses, the team showed flashes of promise.

“We know what we have to fix,” said defensive coach Lamar. “If our defense keeps our opponents from scoring, the offense will take care of the rest.”

Social media clips shared by Beverly Hills parents captured Krishelle E. completing passes under heavy pressure, while teammates rallied to support one another between plays. The team left optimistic about its upcoming CIF season.

Winners and Celebration
While the jamboree emphasized development and camaraderie over records, three schools earned top honors for their performances in the intramural matchups. Congratulations went out to Long Beach Poly, El Segundo, and Palisades Charter High, which reportedly finished as the top three teams.

The closing ceremony, attended by Rams cheerleaders and team staff, celebrated all 130 schools for their contributions to the growth of the sport. “This isn’t just about today,” one Bridgestone representative said. “It’s about opening doors for the next generation.”

A Growing Movement
Crowdsourced posts highlighted the electric atmosphere, from sidelines packed with cheering families to athletes proudly displaying their medals and giveaways. “The energy here is better than most varsity football games I’ve been to,” one parent shared on Instagram.

With participation numbers climbing and momentum building ahead of the Olympics, the jamboree underscored the Rams’ commitment to cultivating a lasting legacy for girls’ flag football in California.

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